Business Blog

Sean Davis

The articles posted here are based on what I learned during my 17 years as an adviser, how to use digital tools for your business and feedback from advisers who we work with today.  I hope these articles help you in some way to build a better business. Please contact me anytime.

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What is Google Remarketing

June 20th, 2018|Categories: Blog|Tags: , , |

What is Google Remarketing?

Google remarketing has to be one of the smartest ad options Google has made available to advertisers. Think of Google Remarketing as an ad recycler for people who have seen your ad before.

How does Google Remarketing work?

Simply put, when someone clicks on your Google Ad and visits your website, then leaves, your ad will continue to be displayed to them when they visit other sites where Google Ads are also shown.

It’s a way of showing your advert over and over again to the same person, to finally get them to respond and to reinforce your brand continually. […]

SEO Basics for WordPress

May 27th, 2018|Categories: Blog|Tags: , , , |

SEO Basics for Writing Articles

SEO Basics for writing articles is a great skill to hone if you want to do this yourself. I remember when I built my first website around 15 years ago (possibly longer because Google wasn’t even around), I was excited to have the prospect of a business online 24/7 where everyone could find me.

I publish my website using frontage, and I was in business, and the number of visitors I had was unbelievable! It was zero!, that’s right, it’s not a typo, I had nil, nothing, nada, zilch!

So what better vision to have than to index […]

Printed letters still work

May 18th, 2018|Categories: Blog|Tags: , , |

Printed Letters Still Work

I am a huge fan of email marketing and digital marketing as a whole.  Never the less, printed letters work! Letters are just like email, and you need to know who to send them to, and when.

When to send letters and not email

Most of you know that when we do an email marketing campaign for our clients, we know our stats, who opens the email, who clicks links in the email, what pages they looked at on your website and we get a lot of usable data we can use for better targeting in future campaigns.  […]

How to create a Facebook Business Page

May 15th, 2018|Categories: Blog, Videos|Tags: , , |

How To Create A Facebook Business Page

Facebook is one of the key tools these days to build trust between people you know and people you want to know.  I have created a step by step video for you to show you how to create a Facebook Business Page, you should be able to click the link below to see the video, or copy and paste the link into the address bar of your web browser.

After you create your page, you will need two images as follows.

  • A Banner Image is 820 pixels wide by 340 pixels in height.
  • A […]